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15/01/2024

Ways to successful direct marketing

Successful direct marketing with top products from FAIE

Put an end to your dependence on market prices and embrace direct marketing. With FAIE products, you're perfectly equipped for self-marketing. While this sounds extremely tempting, it should also be carefully considered. We at FAIE have helpful tips and tricks to help you make your direct marketing a success.

More price stability, more flexibility in production, and independence – all in all, a full coffers!

This is what most farmers hope to achieve with direct marketing. It all sounds great, but what's the best way to start implementing the direct marketing concept successfully?

Success is not just based on luck or a favorable location, but also on hard work and TOP equipment. Customers want to be actively invited and recruited. Social media platforms, newsletters, or simply a friendly sales conversation with consumers are ideal for this. Direct contact allows you to quickly build a personal relationship with new and existing customers. It is also important to offer customers the best possible quality and well-calculated product prices. Once you have clearly defined your goals, have already gained your first interested parties (customers), and have put together your product range, it is time to put your plans into action. For a successful start to direct marketing, you can get your production facility really ready with FAIE products.

Nothing now stands in the way of producing delicious cheese, meat and sausage products, as well as refined fruit and vegetable products!

This is exactly where FAIE comes in! At FAIE, you'll find top products for your successful direct marketing.

Cheese making supplies: Whether you're selling fresh butter, yogurt, various cream cheeses, or even hard cheeses, FAIE has the right products for your needs. Thanks to our wide range of products, there are no limits to the diversity of your dairy products. From measuring jugs to milk thermometers and pH meters, with which you can easily determine the right temperature and the degree of acidity of the milk for the further addition of yogurt culture or rennet. Choose from a variety of rennet types (liquid, powdered, and plant-based rennet, as well as special rennet for goat's and sheep's milk), as well as cheese cultures and cheese herbs, according to your personal preferences. Once the milk has curdled, the curds are guaranteed to find the right shape in a FAIE cheese mold - with or without cheesecloth. We have cheese molds in round, square, rectangular, cylindrical, and even heart-shaped.

Vacuum sealing: Spoiled food? – Not with us! With FAIE's vacuum packaging machines, you can perfectly package your meat and dairy products for transport, keeping them odorless. Vacuum sealing technology extends shelf life by 3-5 times! This allows you to start your journey of independence with a clear conscience, and your customers will be delighted to be able to enjoy your products even a few days after purchase.

Meat processing: Our anodized slicer ensures consistent cutting quality. This robust tool enables ideal slicing of sausage and meat products in various thicknesses, precisely according to customer requirements. This ensures a high level of customer satisfaction.

Together with our extensive range of meat processing products, you're perfectly equipped for direct marketing. Whether it's an ashwood chopping board or knife sets for ideal meat mincing, you'll find everything you need here. A stainless steel meat grinder is also a must for your production and sale. This allows you to freshly prepare minced meat, ready-made sausage meat, or meat spreads (e.g., the popular "Verhackerts") for your customers.

Fruit processing: Of course, FAIE also has the right accessories for your winery activities. Refining fruit – no problem with FAIE! From the Roll-Blitz, which allows for lightning-fast and back-friendly fruit gathering, to transport with a wheeled basket, crushing into mash with a fruit mill, pressing with a FAIE fruit press, and storage in the right must barrels. Even the production of sweet must (pressure barrels) and syrups (juicers) is made easy with FAIE products.

A dehydrator is also a must for your direct marketing needs. This allows you to gently dry your fruit, mushroom, herb, and spice supplies like a pro. Packaged in attractive bags or jars, they will adorn your sales or market stall. Feel free to point out the vitamin-rich ingredients to your customers, which can have a positive effect on their well-being. You can find all products related to this topic here: Direct marketing

Or do you sell potatoes, onions, and other produce and want to deliver them to your customers? No problem with FAIE. Our potato sacks and jute sacks make transporting them a breeze.

Do you offer jam or chutneys to your customers? Use FAIE preserving jars, which come in a variety of sizes and shapes!

You can easily fill schnapps, liqueurs and syrups into FAIE bottles. With a matching FAIE label, not only you but also your customers can keep track of your offerings.

Attention! – Direct marketing isn't a sure-fire success, as every beginning is difficult, but with FAIE as your competent partner, at least your production is secure. By choosing to use FAIE products, you're taking the first step in the right direction.

We at FAIE wish you good luck and success with your direct marketing!